Story by Northeast Community College Public Relations
NORFOLK, NE – Nebraskans have dealt with historic flooding, evacuations, the loss of homes, farms, and ranches, and in some cases, have had their communities cut off from the outside world. Through it all, fellow Nebraskans have come through and have stood by those impacted by floodwaters with all kinds of assistance and kindness.
This includes Nebraska broadcasters who set aside time over their airwaves and other media platforms recently to assist in raising funds for disaster relief efforts.
“We are Nebraska, and we are Nebraska Strong. So, today, we’re asking you to show that heart to help our fellow Nebraskans with the #NebraskaStrong Drive for Flood Relief,” said Jim Timm, president/executive director of the Nebraska Broadcasters Association (NBA). “People have lost homes, family farms have been flooded, bridges have been destroyed and entire communities have been cut off. These are the people who produce the food we eat every day, farmers and ranchers, who have worked their whole lives to build their family farms, and they’re now just gone. But we can help.”
Among the NBA members that took part in the effort were Hawk TV and 101.7 The Nest, the television and radio stations at Northeast Community College.
Kaleb Zamora, of Pierce, whose community experienced evacuations and damage from flooding from the North Fork River, was one of the students who was on the air during the relief event.
Zamora, who was among those who assisted in the evacuation of residents from Pierce Manor (nursing home) to the city auditorium, said he was pleased to be part of the #NebraskaStrong effort.
“I’m glad broadcasters are coming together to raise funds like others across the state have been doing to help towns recover. It feels nice that I can contribute to what’s going on.”
Brian Anderson, media arts-broadcasting instructor, said Northeast has been an NBA member since 2013. He said the relief effort was a good experience for his students.
“I’m excited that our students had the opportunity to participate in this outreach effort. It will help them gain not only industry experience in this realm, but also help them understand the importance of compassion and pride for the communities they live in and the importance of their role.”
The #NebraskaStrong Drive for Flood Relief, which was conducted from 5 a.m.-11 p.m. on Friday, March 22, raised $442,000. Proceeds will go to the American Red Cross.